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Strand Diagnostics appoints new President
Date:1/23/2013

INDIANAPOLIS, Jan. 23, 2013 /PRNewswire/ -- Strand Diagnostics, LLC, maker of the know error® system, announced today the appointment of Laura Beggrow as President. She was recruited by Strand Diagnostics to drive the sales and marketing efforts of the company.

(Logo: http://photos.prnewswire.com/prnh/20130109/NE31719LOGO )

"We are very excited about adding Laura to our team," said Strand Diagnostics CEO, Ted Schenberg . "We expect that her experience in building out large-scale sales organizations, and her track record of driving growth in early-stage molecular diagnostics companies will help accelerate adoption of the know error® system as the new standard of care."

Prior to joining Strand Diagnostics, Beggrow served as Vice President of U.S. Sales and Marketing at Genomic Health. During her tenure, she was responsible for commercializing the company's groundbreaking Oncotype DX products in the breast and colon cancer markets, growing sales of the Oncotype DX test from $10 million to more than $200 million per year.

"Laura's background is a perfect fit for where we are as a company," said Schenberg. "Her experience in commercializing molecular diagnostic testing for breast and prostate cancers will be a tremendous asset as we look to grow adoption of the know error® system."

"I am extremely excited to join Strand Diagnostics," said Beggrow. "They have developed some very compelling products in a short period of time and established a solid foundation on which to build. Specimen provenance is an under-appreciated aspect of the diagnostic cycle, with as many as 3.5 percent of biopsies in certain clinical settings resulting in a diagnosis complicated by undetected specimen switches or contaminations. The know error&#
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SOURCE Strand Diagnostics, LLC
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