Navigation Links
Tempe-Based Marketing Agency Receives Prestigious National Healthcare Marketing Award, Several Regional Awards
Date:7/1/2009

Mindspace, a full-service advertising, public relations and new media agency, has been recognized by PRSA with a Bronze Anvil for its media relations efforts for Catholic Healthcare West's Emergency Room Campaign

Tempe, Ariz. (PRWEB) July 1, 2009 -- Mindspace, a full-service advertising, public relations and new media agency, has been recognized by PRSA with a Bronze Anvil for its media relations efforts for Catholic Healthcare West's Emergency Room Campaign.

Over 840 campaigns were submitted to this highly competitive, national awards competition, and approximately 40 campaigns received honors. Mindspace won in the category of consumer products for healthcare, which means the campaign fared against major national agencies representing pharmaceuticals, prescription drugs, insurance, etc.

"We are honored to receive such a distinguished award for our growing healthcare practice," said Cathy Planchard, Mindspace Principal and Group Director, Public Relations. "The face of healthcare is continually changing, increasing the opportunities to leverage traditional and social media to gain major market share. As the relationship between healthcare practitioners and patients becomes increasingly more transparent, savvy marketers can help facilitate the dialogue and in turn build stronger and more loyal customers."

The PRSA Bronze Anvil Award recognizes outstanding public relations tactics through categories reflecting their growing scope, creativity and importance in strategic public relations. Only one anvil is awarded in each of the 35 categories and subcategories each year.

Additionally, Mindspace has received numerous other awards for their work on the Catholic Healthcare campaign, including a Bronze Aster Award in Marketing for Radio Spots, two IABC Copper Quill Awards in Media Relations and Marketing Communications, a Silver Healthcare Awardfor Total PR Program, and an AMA Spectrum Award for Public Relations.

The Mindspace public relations team created a cost-effective publicity campaign to effectively announce a redefined emergency room admittance process for Catholic Healthcare West's two hospitals, Mercy Gilbert Regional Medical Center and Chandler Regional Medical Center. With the redefined process, the two hospitals were able to reduce total time spent in the emergency room by 25%. By positioning the hospital network as innovative leaders in the community and creating a dialogue with the media surrounding the factors to consider when choosing an emergency room, the Mindspace public relations team secured 22 media placements over three months, equaling 8.3 million impressions. The campaign also included outdoor, print and broadcast advertising efforts and has generated an impressive ROI in new visits for the hospitals' emergency rooms.

Other healthcare clients in Mindspace's growing portfolio include CheckMD, a fully interactive social networking site that allows users to share experiences, make recommendations, research providers and connect directly with others.

"Mindspace understood our situation and told us they would deliver results if we would give them a chance," said Jon Black, checkMD CEO. "Their PR efforts have landed us on NBC News in NY, LA, Chicago, Detroit, Houston, Miami, as well as ABC News, Fox TV, CNN.com, CNBC, About.com and many other regional media outlets and national publications. They have been terrific to work with, they are professional and they are focused on the changing needs of their clients."

About Mindspace
Mindspace is a full-service advertising, public relations and interactive agency that has experienced tremendous growth every year since it hung out its shingle, in terms of both revenues and clients. The company embraces its Client First philosophy, offering clients its best ideas, thinking and efforts in a collaborative environment. Extremely strategic, highly creative, and just a little bit left of quirky, Mindspace goes beyond pretty pictures and clever copy to solve business challenges and maximize the value created. With business-to-business and business-to-consumer customers on both coasts, and in-between, this highly decorated, international award-winning agency is building a loyal following of clients and employees. For more information, please call 480.941.8497 or visit www.mindspace.net.

###

Read the full story at http://www.prweb.com/releases/Mindspace/Awards2009/prweb2598124.htm.


'/>"/>
Source: PRWeb
Copyright©2009 Vocus, Inc.
All rights reserved  

Related medicine news :

1. eDiets.com(R) Announces Meal Delivery Marketing Partnership With Golds Gym Franchise Network
2. MicroMass Hires Veteran Relationship Marketing Strategist Richard Patterson As VP, Group Account Director
3. Bausch & Lomb Kicks Off U.S. Consumer Online Marketing Campaign for SofLens(R) Daily Disposable Contact Lenses
4. One of a Kind Marketing and Sales Summit for Dentists Announced
5. Data Development Worldwide Helps Pharmaceutical Marketers Optimize Relationship Marketing to Patients
6. Medeguide Founder to Lead Online Healthcare Marketing Workshop at the Healthcare Travel Conference in Singapore
7. Nuvilex Launches Video Marketing Campaign
8. Practice-Reps Brings Sales and Marketing to the Business of Medical Practice Management
9. Clearly Contacts Forms Strategic Marketing Alliance with Stockhouse
10. Astellas Announces New Vice President of Marketing
11. Medical Marketing DVD Helps Doctors and Hospitals Win Patients Despite The Recession
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Tempe-Based Marketing Agency Receives Prestigious National Healthcare Marketing Award, Several Regional Awards 
(Date:12/7/2016)... ... ... It is vital for any lab to secure funding, and the best ... Beckman Coulter has designed Kaluza, templates with advanced analytical tools to streamline analysis and ... a GLP (Good Laboratory Practice) fashion. , With features designed to simplify life in ...
(Date:12/7/2016)... San Fernando Valley, CA (PRWEB) , ... December 07, 2016 , ... ... Sculptra can be used in several ways to restore a more youthful appearance to ... doctors , now offer Sculptra, along with a variety of other treatments, to rejuvenate ...
(Date:12/7/2016)... ... December 07, 2016 , ... A quote from Dr. Edward ... comments on social media that offer a rare glimpse into the mind of those ... and New York Times bestselling author, has described people with ADHD as having “Ferrari ...
(Date:12/7/2016)... ... December 07, 2016 , ... Levels of a protein in the blood associated ... appearing online in the journal Radiology. , Heart disease and brain disease exact a ... the rapidly aging population. Damage to both organs often occurs at a subclinical stage, ...
(Date:12/7/2016)... ... ... They are musicians and librarians, fashion designers and fitness instructors, actors, athletes and ... around the nation. What do they have in common? All have been affected by ... new photographic exhibit debuting Friday, December 9 at Logan International Airport in Boston. , ...
Breaking Medicine News(10 mins):
(Date:12/7/2016)... 7, 2016 According to ... System (CTMS) Market, by Components (Software, Service), Delivery ... (Pharmaceutical and Biotechnology Companies, Clinical Research Organization, Medical ... and Forecast to 2022", published by Scalar Market ... market is expected to grow at a healthy ...
(Date:12/7/2016)... 2016   Arena Pharmaceuticals, Inc. (NASDAQ: ... enrollment in the ralinepag phase 2 trial.  Ralinepag is ... pathway for the treatment of pulmonary arterial hypertension (PAH). ... "This marks an important step in the ... focus on our pipeline," said Amit Munshi , ...
(Date:12/7/2016)... , Dec. 7, 2016  The Corporate ... healthcare manager to call them anytime at 866-714-6466 if ... managers to sell more drugs. Aside from the innocent ... taxpayers as well, because often-times these practices target Medicare recipients ... http://photos.prnewswire.com/prnh/20161206/446240 ...
Breaking Medicine Technology: