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Parsippany Takes Top Honors in New Jersey's First-Ever Toxic Waistlines Contest
Date:7/9/2009

control of their health," said David Knowlton, President and CEO of the New Jersey Health Care Quality Institute (NJHCQI), the sponsoring agency of the Mayors Wellness Campaign. "We could not be more pleased with the results - not just for the winners, but for every town and every individual which made the decision to do something to better their health."

The "Toxic Waistlines" contest was a 100-day challenge that kicked off on March 1st, "National Nutrition Month," and ended on June 2nd, the beginning of "Great Outdoors Month." Sponsored by the National Strategies to Overcome and Prevent (STOP) Obesity Alliance (www.stopobesityalliance.org) and the Mayors Wellness Campaign (www.mayorswellnesscampaign.org), the contest was open to municipalities in Morris County.

Participants were urged to consult their doctor before participating in any exercise program and were assisted by Toxicwaistlines.org, an interactive website, where participants could retrieve healthy recipes, nutritional information, and learn of events in their municipalities.

Each of the municipalities participating in the "Toxic Waistlines" contest received all the tools they needed to operate the program, including a scale and tape measure for weigh-ins and weigh-outs, information from the official website using "weblog" for tracking progress and sharing diet and exercise ideas, and support from a registered nutritionist from the College of Saint Elizabeth in Morristown, New Jersey.

The fourteen municipalities participating in the "Toxic Waistlines" contest were Boonton, Chatham, Denville, Lincoln Park, Long Hill, Madison, Mine Hill, Montville, Morris Plains, Mount Arlington, Parsippany-Troy Hills, Pequannock, Wa
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SOURCE Mayors Wellness Campaign
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