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Seven reasons new technology product development goes astray

e to wear. New product development is one area that must go as smoothly as possible and like atomic clockwork.

The real strategic value of marketing in the NPD process is having someone within the facility to think through the million and one things that might go wrong and the plan b that can be implemented so things keep rolling on schedule.

Its having the vision to see how ev......

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Source:wistechnology.com By Cheryl Gidley 07/12/04


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