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Naming that thing... again?

names. Thousand of choices later, that thing become the thing. Now were getting somewhere.

No matter what the complexity of the innovation or what the size of corporation, this naming issue always has four critical sides. Only questions?

1) Character: What is this new thing? How and why does it work and why will it change or overcome a hurdle? What are its characteristic......

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Source:wistechnology.com By Naseem Javed 08/04/04


Page: 1 2 3 4

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1. Early Stage, Step 3: Naming the entity
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