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Video: Schering-Plough Introduces AFRIN(R) PureSea(TM): A Natural, Gentle Nasal Rinse From the Seas of Northern France
Date:3/3/2009

100 Percent Purified Seawater Helps Users Breathe Freely

KENILWORTH, N.J., March 3 /PRNewswire-FirstCall/ -- Schering-Plough Corporation (NYSE: SGP) today announced the launch of AFRIN(R) PureSea(TM) Hydrating Nasal Rinse, the only nasal rinse product entirely made of 100 percent purified sea water. Available in the cold/allergy aisle at retailers nationwide, AFRIN PureSea is clinically proven to cleanse nasal and sinus passages of mucus, pollutants, and irritants so users can breathe freely.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/afrin/37272/

"Nasal rinsing is a simple technique to cleanse nasal and sinus passages while helping you to breathe freely," said Mary Jo DiMilia, M.D., an internist at Mount Sinai Medical Center in New York. "AFRIN PureSea is a new and convenient way to clean nasal passages, because it requires no mixing, minimal cleanup, and stays sterile even after the product is used."

The sea water in AFRIN PureSea is taken from the Bay of Saint-Malo in France, home to some of the most powerful tides in the world. The strong currents renew the composition of the water, oxygenating it and replenishing its mineral content. A gentle and effective nasal rinse, AFRIN PureSea is non-medicated, can be used daily and comes ready to use with a specially designed applicator that fits the shape of the nostrils.

"With consumers becoming more proactive about their health, Schering-Plough recognized the need for a convenient nasal irrigation product that is all-natural and easy to use at home," said Dr. John O'Mullane, group vice president, research and development, Schering-Plough Consumer Health Care. "The composition of the purified sea water in AFRIN PureSea is very similar
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SOURCE Schering-Plough
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