The combination of Neptune Krill Oil, a krill zooplankton, with Alpha-3, an algae phytoplankton, provides consumers with the first and only total plankton extract (APO3(TM)) in the functional food and dietary supplement markets. Therefore APO3(TM) sets a new standard in the premium nutraceutical market. The omega-3 fatty acids EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid) functionalized on phospholipids combined with potent antioxidants and minerals work in synergy offering significant health and athletic performance benefits.
"We are very excited to be the exclusive provider of APO3(TM), the NKO(R) and Alpha-3 CMP(tm) formulation, and entering the market with products containing ingredients which are clinically proven to target major consumer health concerns," said Mr. Bill Robbs, Executive Vice President, Sales and Marketing of Marine Life Sciences. "We believe that combining the best marine bioactive ingredients will synergistically enhance the benefits of existing formulations and future products, making the Weider family of products better than any other products in the market and deliver significant consumer health benefits," he added.
"We are fortunate to be partners in bringing to market, what we feel, is the most significant addition to the nutrition category since Glucosamine and Chondroitin over 12-years ago," states Lyndon Johnson, Executive Vice President, Sales and Marketing of Weider Global Nutrition. Mr. Johnson also states, "We will selectively launch our products in the Vitamins-Minerals-Supplements Category for the Food, Drug, Mass and Club channels, a U.S. market estimated at US$14.5 billion, and the Functional Food Category, where we will support both Branded and Store Brands from day one."
"We are pleased to partner with a company such as Marine Life Sciences
which shares our values and dedication for developing innovative, safe and
effective products meeting rigorous quality standards. Weid
|SOURCE NEPTUNE TECHNOLOGIES & BIORESSOURCES INC.|
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