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Leading Biotechnology Company Grows with StayinFront CRM
Date:10/4/2007

- StayinFront's Ability to Support Expanding Customer Base and Complex

Business Processes Cited as Critical to Decision -

FAIRFIELD, N.J., Oct. 4 /PRNewswire/ StayinFront, Inc., a global provider of enterprise wide customer relationship management (CRM) applications, decision support tools, data services and eBusiness systems, today announced that a leading biotechnology company signed a three-year agreement selecting StayinFront CRM Version 10 as its customer relationship management system for its U.S.-based operations. The agreement includes a range of support services from StayinFront.

The company has a global workforce of close to 18,000 and is represented in more than 120 countries. Balancing their customer relationship management needs with the highly dynamic nature of their industry, as well as complex data requirements, led them to evaluate a wide range of leading CRM packages, including traditional ERP solutions and those from "dot-com" providers. StayinFront CRM was selected because in addition to providing CRM capabilities to the biotechnology company's sales force, StayinFront could also support the marketing and field service organizations.

"This client understands the true success factors for CRM and we're honored that their careful analysis of CRM vendors led them to choose StayinFront. This new collaboration in the United States market, added to our existing relationship with them in Canada, makes this a key North American partnership for both companies," said Ken Arbadji, vice president of North American sales for StayinFront.

About StayinFront CRM

Designed to provide a single technology platform that manages and integrates all aspects of customer interaction, including sales, marketing, and customer support, StayinFront CRM is an enterprise-wide "exact fit" solution. Rapidly configured to meet the specific needs of each client, StayinFront CRM's unique product architecture can integrate into exis
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SOURCE StayinFront, Inc.
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