Navigation Links
BioInformatics LLC—New Report Finds High Degree of Satisfaction With Instrumentation Performance Among Researchers
Date:7/16/2013

Arlington, VA (PRWEB) July 16, 2013

In BioInformatics LLC’s recent market report, Life Science Instruments: Brand Performance, it was found that two-thirds of the respondents feel that the instrumentation brands they use perform very well. Just over half of the respondents report that they really like the brand and that the brand frequently exceeds their expectations. According to the study, performance is the most important attribute that drives customer satisfaction.

Performance, usability, and ease-of-use are all features that can tip the balance between one model of equipment or instrumentation and another or from one brand to another, according to key findings from the report. BioInformatics LLC’s brand promotion analysis assesses the relationship of 10 features of instrumentation brands to customer loyalty within the life science instrumentation supplier ecosystem and provides a baseline for supplier specific comparisons.

"There is a one-to-one relationship between the overall level of satisfaction with how the instrumentation from a certain brand performs and the likelihood that a user will recommend that specific brand to a colleague," says Robin Rothrock, Ph.D., Director of Publications at BioInformatics LLC. Dr. Rothrock adds: "Thus, overall satisfaction with those features that are most important to customers, coupled with a customer’s emotional bond to a brand, drives customer loyalty."

The following companies were individually profiled in this report:
AB Sciex
Affymetrix
Agilent Technologies    
BD Biosciences
Beckman Coulter
Bio-Rad Laboratories
Bruker Daltonics
EMD/Merck Millipore
Eppendorf
GE Healthcare
Illumina
Leica
Life Technologies
Molecular Devices
PerkinElmer
Qiagen
Roche Applied Science
Thermo Scientific
Zeiss

To learn more about Life Science Instruments: Brand Performance (13-005), a complimentary Report Brochure is available at:

Free Report Brochure

ABOUT BIOINFORMATICS, LLC

BioInformatics, LLC is the premier research and advisory firm serving the life science industry. By leveraging our professional social network of more than 73,000 life scientists, we have supported more than 500 companies and provided insights that lead to better business decisions. Our assignments include assessing the size and attractiveness of markets, optimizing product configurations and pricing, validating corporate acquisitions, measuring customer loyalty, and evaluating brand strength and positioning.

For more information contact:

Mary Follin
Manager, Marketing/Sales
BioInformatics, LLC
2111 Wilson Blvd., Suite 250
Arlington, VA 22201
703.778.3080 x13 (phone)
m.follin(at)gene2drug(dot)com
http://www.gene2drug.com/

Read the full story at http://www.prweb.com/releases/2013/7/prweb10908588.htm.


'/>"/>
Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Related biology technology :

1. BioInformatics, LLC New Market Research Report – Life Science Instruments: Brand Performance
2. Bioinformatics Market Worth $7.5 Billion by 2017
3. BioInformatics LLC New Market Report – The Market for Primary Cells & Stem Cell-Derived Cells: Current and Future Opportunities (13-004)
4. Bioinformatics: Technologies and Global Markets
5. Japan Bioinformatics Announces Release of a Case Study on Detecting SNPs and Short INDELs
6. Life Technologies Launches New Bioinformatics Software Platform Enabling Bio-Design and Gene Synthesis from Next Generation Sequencing Data
7. BioInformatics LLC Announces New Market Report – Enhancing the Customer Experience: Insights and Life Science Supplier Rankings (13-002)
8. Scientists Warn of Long Term Consequences of Budget Sequestration: BioInformatics LLC Report
9. BioInformatics LLC Multi-Sponsor Market Report – In-depth Exploration of the U.S. Market for Biosimilar Drugs
10. Japan Bioinformatics Announces the Release of their Simbiot® Time Course Analysis ‘How-To’ Guide
11. BioInformatics LLC New Market Report – Best Practices Guide for Advertising to Life Scientists
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/23/2016)... , June 23, 2016  The Prostate Cancer Foundation (PCF) ... precise treatments and faster cures for prostate cancer. Members of the Class of ... 15 countries. Read More About the Class of 2016 ... ... ...
(Date:6/23/2016)... ... 2016 , ... STACS DNA Inc., the sample tracking software company, today announced ... has joined STACS DNA as a Field Application Specialist. , “I am thrilled ... COO of STACS DNA. “In further expanding our capacity as a scientific integrator, Hays ...
(Date:6/23/2016)... 23, 2016 Andrew ... http://doi.org/10.17925/OHR.2016.12.01.22 Published recently in ... journal from touchONCOLOGY, Andrew D Zelenetz , ... cancer care is placing an increasing burden on ... biologic therapies. With the patents on many biologics ...
(Date:6/23/2016)... (PRWEB) , ... June 23, 2016 , ... ... a new line of intelligent tools designed, tuned and optimized exclusively for Okuma ... 12–17 in Chicago. The result of a collaboration among several companies with expertise ...
Breaking Biology Technology:
(Date:6/3/2016)... 3, 2016 Das ... Nepal hat ein 44 ... geprägter Kennzeichen, einschließlich Personalisierung, Registrierung und IT-Infrastruktur, ... Produktion und Implementierung von Identitätsmanagementlösungen. Zahlreiche renommierte ... Januar teilgenommen, aber Decatur wurde als konformste ...
(Date:5/24/2016)... superior patient care by providing unparalleled technology to leaders of the medical imaging industry. ... recently added to the range of products distributed by Ampronix. Photo - ... ... ... ...
(Date:5/3/2016)... 2016  Neurotechnology, a provider of high-precision biometric ... Biometric Identification System (ABIS) , a complete system ... ABIS can process multiple complex biometric transactions with ... fingerprint, face or iris biometrics. It leverages the ... MegaMatcher Accelerator , which have been used ...
Breaking Biology News(10 mins):